A fintech business with an active user base wanted to keep its users in-house by offering more markets next to its existing products, instead of sending them to other platforms.
Challenge
The team knew its own product well but had no experience running a multi-asset trading platform: symbol setup, account groups, risk rules and real-time monitoring were all new to them.
Solution
We delivered a branded multi-asset trading platform on desktop, web, Android and iOS, pre-configured with the markets the business chose. Our team set up account groups and risk rules, connected the Trader’s Cabinet to the payment methods the business already used, and trained its operations team on the back office.
Result
The business launched multi-asset trading under its own brand and gave its users more markets from one account, with exposure visible in real time.
Key highlight: Existing users gained new markets without leaving the brand.